01 · Practice areas
Give each matter type a clear page.
Pages explain who the work is for and how a consultation starts.
Plain language, professional scope
Law firm marketing in Toronto & Vaughan
Help the right people request a first consultation.
Practice-area clarity, local discovery, and a careful inquiry path for law firms in Toronto, Vaughan, and the GTA.
Fit before the consultPeople need to know the practice area and how to inquire.
Practice-area pagesExplain who the firm helps
Local discoveryBe found for relevant searches nearby
Consultation requestsA clear, professional first step
Built for a careful inquiry
Make the practice area easy to understand.
People compare the type of matter, the lawyer, and how to get in touch. The site should help them judge fit. It should not promise case results.
02 · Website
Present the firm with confidence.
Lawyers, practice areas, and the inquiry form belong in one experience.
Mobile-first and easy to read
03 · Google Ads
Reach people looking for that practice area.
Campaigns follow specific intent and land on a matching page.
Consult requests tracked
04 · Local SEO
Support the office you actually have.
Profile and local pages match the real location and practice focus.
No invented offices
05 · Intake
Collect context without a hard sell.
Ask for the matter type and timing so the first conversation is useful.
A professional first step
From search to a consultation request
Let the right inquiry find the right practice area.
The journey connects a specific search, a clear firm page, and a consultation request.
01Practice area and lawyer understood
02Next step is obvious
03Inquiry reaches the firm
How it works
Matter. Fit. Consult.
Visibility should bring appropriate inquiries, not every possible search.
Choose the practice areas to feature
We align pages with the matters and capacity the firm wants.
Connect search to intake
Ads, local discovery, and the site use one story.
Improve from real inquiries
Consultation quality shows where to focus next.
Three ways in
Start with the bottleneck.
Website, Ads, and local search stay on one message — add the next only when it earns its place.
Pricing without the hide-and-seek
Know the number before the call.
Clear CAD pricing. Focused scope. Pick one service or the full system.
Managed website
Look credible. Convert more.
$249/mo
$499 setup · $149/mo after year 1
- Up to 10 custom pages
- Hosting and maintenance
- SEO foundations
Google Ads
Turn searches into enquiries.
$499/mo
$999 setup
- Campaign strategy and build
- Landing page included
- 60-day lead guarantee
Local SEO
Become the nearby answer.
$449/mo
Single location
- Google profile optimization
- Local visibility fixes
- 90-day ranking guarantee
Best value · full system
One partner. All the pieces.
$999/mo
$2,995 setup
- Full website included
- Google Ads and Local SEO
- Monthly strategy and reporting
Fixed management fees cover ad spend within each tier band (Starter and Growth). On Scale ($6,001+ monthly ad spend), the management fee is 12% of total monthly ad spend - not only the amount above the tier threshold. Ad spend is billed by Google separately from our management fee. Minimum recommended ad spend is $1,000/mo. Below this, we generally recommend Local SEO instead. Google Ads has a three-month minimum term. Campaigns need runway to optimize. Existing clients keep their current rates. These prices apply to new quotes.
Questions, answered
Clear before you book.
Pricing, timelines, and how the work actually runs — in plain language.
Do you work with solo lawyers or firms?
Both. Practice-area pages can feature one lawyer or route inquiries across a team.
Will the ads promise case results?
No. Campaigns and pages explain the practice area and how to request a consultation.
What if the firm already has a website?
We can clarify practice areas and the inquiry form, or rebuild the path if people cannot tell who you help.
How quickly will consultation requests start?
Ads can produce inquiries once tracking is live. Search visibility builds over months. We set the timeline from the practice areas you chose.
Do you serve businesses outside Vaughan?
Yes. We're based in Vaughan and work with clients across Toronto and the Greater Toronto Area, including Markham, Mississauga, Richmond Hill, North York, Burlington, Oakville, and Brampton, as well as businesses across Canada remotely.
Why choose a Vaughan digital marketing agency for Toronto clients?
You get local GTA market knowledge with a home-base team that understands 416 and 905 search behaviour. We optimize for Toronto search volume while building authentic local signals from our Vaughan location.
Toronto, Vaughan, and the GTA
Areas we serve
Based in Vaughan. Remote across Canada when the engagement fits. We do not invent storefronts in cities we do not serve.
Bring in consultation requests that fit the firm.
Start with the practice area where discovery and intake are out of step.
Plan my firm growthFree 20-minute call
Find the move that matters most.
Start with the practice area where discovery and intake are out of step.
Book a free 20-min call